Search engines have made our life lot easier. It enables us to search for anything in the internet by just typing the key words. Thousands of sites open at the click of a button. Search engine optimization is a natural way of increasing the volume or traffic to a specific website. The sites which appear first when the key words are typed in the search engine will be most benefitted. There are other ways of achieving this like paying money to the search engine. Optimizing a search engine involves editing the content of the site and making it more relevant to the key words used for searching it. Around the world there are various search engine optimization competitions held. One such contest is the astaga.com Lifestyle on the net SEO (search engine optimization) held in Indonesia from January to March 2010 Putra Perdhana. It is open to all the Indonesian citizens living within the country and also abroad. Astaga.com lifestyle on the net has to offer prizes worth 30 million rupiah. You simply need to type articles with the key word Astaga.com lifestyle on the net appearing in it. Each article should be not less than 400 words. The article has to be registered with the URL address.